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Trademarks and service marks (collectively known as marks), when properly used, are legally protected indefinitely. The improper use of a mark can cause it to become diluted or regarded as generic, thereby causing the mark to lose some or all of its legal protection status. The following guidelines are provided to promote the proper use of ��������ʿ�����¼ marks in commerce.

1. Use all ��������ʿ�����¼ marks with the appropriate symbols -��®,��SM��or��TM��as they are displayed in the ��������ʿ�����¼ marks Inventory section of this Web site. The appropriate symbol is usually superscripted, and is placed to the right of the last letter of the mark. ��������ʿ�����¼ marks may be distinguished by using other typographic enhancements such as bold or italic type.
   
   Examples of Symbol Placement:
   ��������ʿ�����¼^®
   Career with Confidence™
   
   
2. Trademarks are adjectives that describe a noun (i.e., a specific person, place, thing, or service).
   
   Examples of proper use of the symbol (note that the symbol is not used when the mark is used as a noun):
   
   ��������ʿ�����¼^® curriculum materials are available online for all students and faculty.��
   
   ��������ʿ�����¼ allows students and faculty to retrieve curriculum materials online.
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3. Do not use ��������ʿ�����¼ marks in the possessive or plural form.
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4. Never combine (alter the mark by joining it with another mark) a ��������ʿ�����¼ mark with a trademark or service mark of a third party. Combining ��������ʿ�����¼'s marks with those of others may confuse consumers as to which company is the source of the product or service
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5. In instances where ��������ʿ�����¼ may want to co-brand with a third party, a license agreement is necessary. Assistance can be obtained by contacting ��������ʿ�����¼ Legal Services.
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6. Usage of ��������ʿ�����¼ marks for sponsorships (i.e. 10K races, clean air campaigns, etc.) should be pre-approved by ��������ʿ�����¼ Legal Services.
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7. Give proper attribution when using ��������ʿ�����¼ marks. An attribution notice should be placed in all material used in commerce that includes a ��������ʿ�����¼ mark.
   
   Sample Attribution notices:
   Career Services for Life Commitment is a registered service mark of ��������ʿ�����¼, Inc. in the United States and/or other countries
   
   ��������ʿ�����¼ and UOPX are registered trademarks of ��������ʿ�����¼, Inc. in the United States and/or other countries.��